Kulture Nation

Like many other industries, agriculture is also changing very fast and its hard for companies and experts to keep up with the changes that are happening in agriculture. Until a few years back, crops, vegetables and fruits only grew in farms on soil. Today crops, vegetables and fruits are growing in building through hydroponic system without any use of soil. Until a few years back this was unthinkable.  Until a few years back, it costed approx 4-5 million INR (40-50 lakhs) to start a Soil Testing Lab. Today companies such as Harvesto have innovated and brought out Soil Testing Kit using which anyone can start their Soil Testing Lab in just under 1 lakh INR or 1300 USD. Few years ago it was impossible to farm in areas where there is no rain or less availability of water. Today there are green healthy farms even in desert places like Middle East, Dubai and Israel. Farmers there are using drip irrigation and green-house farming to grow crops, vegetables and fruits by using less water thro

The Skincare is changing faster than ever. Gone are the days when beauty and skincare brands with highly irresponsible use of chemicals in their products were hotselling. Now the world and especially the younger generation has shifted towards new age beauty brands that are natural, organic and chemical-free. However expensive, these brands give better protection and care for the skin of the new age generation which prefers sustainability over price. New age skincare brand such as Skög , a Swedish skincare brand being manufactured in India, is one of the leading brands in skincare which manufactures sustainable, organic, natural and chemical free skincare products. Even platforms such as Nykaa are now promoting sustainable brands because that's what the consumer is demanding.